Part 3: How to organize your test Organization is the key to a successful company, especially when it comes to long-term growth and profitability. For your testing, you will want to be very clear and organized with the instructions and information being given to the test subjects. It is also meaningless to run tests or […]
Month: September 2013
2013 Holiday Checklist
U.S. consumers are expected to spend over $61 billion in November and December 2013 alone, setting up what should be the most lucrative time of the year for your eCommerce website. The biggest retailers have been putting their 2013 plans into motion since Holiday 2012 ended, have you made your plans yet? Chances are you […]
Part 2: 5 Ways to test Your Website’s User Experience on a budget!
Part 2: What to Test: There are too many website components used to compare websites and improve the user’s experience to list them all. The ones below have been selected for their general level of importance across the large majority of websites. I have identified 5 items that can be tested, compared and improved to […]